One look and it’s easy to tell that YOU.FO is a cross between lacrosse and ultimate frisbee. That’s only the beginning of the story.
As a kid, Bas Ruyssenaars was inspired by a variety of sports and activities like soccer, Jai Alai (the world’s fastest ball game), frisbee, and even martial arts. Like most growing up without internet, Bas always created his own sport games using materials in and around the house. The idea for YOU.FO was one of those items – his dog’s rubber ring and a large wooden stick as the launching sword. It kept him entertained for days trying to throw it higher and farther until his next idea came along.
Fast forward to years later in 2010. While on vacation and playing frisbee with his son on the beach, he suddenly remembered the game with the ring and the stick he created when he was 16. With the growing popularity of ultimate and lacrosse in the USA and Europe, he thought it would be quite extraordinary to develop a hybrid of those two sports and using inspiration from various others at the same time.
Once back home Bas created the initial idea with a team of industrial designers specializing in aerodynamics (Arnold Jager), along with sport innovation professionals and sports teachers (Giel Bos & Tim Konings). After a few years of concept development and fine-tuning, YOU.FO was born!
Since then, YOU.FO won several national and international awards and was an official demo sport at the CSIT World Sport Games ’15 in Italy. In the summer of 2016 YOU.FO held its first official national Dutch Cup (competing six teams) and in the summer of 2017 the first YOU.FO World Cup was held in Riga, Latvia.
YOU.FO currently has activities in 10+ countries all over the world. It’s played within sportclubs, schools, communities, etc. in countries within Europe (Netherlands, Belgium, France, Denmark, Poland, Latvia, etc.), but also in other continents (Qatar, South-Korea, Afghanistan, Japan, etc.).